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Monday, July 6, 2009

Evaluating Cash Flow and Profitability

Take time to evaluate your cash flow by looking at business profitability for the remainder of the month.

Here are four main categories to evaluate your cash flow and corporate fiscal responsibility.

Admin
Are corporate goals in alignment with available resources?
For larger companies, do department heads know what is expected of them, their teams and what obstacles are they encountering?

How were finances in the previous quarter?

If you've made financial commitments or investments, do you know when a profit will be realized?

Are your taxes and payroll needs in order?

Tax alert for the month: Third quarter estimated taxes are due September 15.

Production
Are there any expected delays in production? Does the team work smoothly? What do you expect to achieve in production during the upcoming quarter July - September?

Is there a smooth workflow or if bottlenecks are discovered what can be done to alleviate them?

How is overall morale?

Marketing and Sales
Are marketing goals clear?

Is the right message being used in the proper media and sent to the right audience?

Is the marketing department excited about social media and really using it effectively?

Is the sales cycle lengthening or staying consistent?

Pause while its early in the month to review and tackle challenges that can derail profitability.

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